https://mycommunity.validity.com/t5/everest/does-your-brand-provide-holiday-opt-outs/m-p/2144#M202 <P>What do you do when holidays are painful instead of joyous? Some brands offer their email recipients relief in the form of holiday opt-out functionality. <A href="https://www.validity.com/blog/the-importance-of-holiday-opt-out-functionality-for-email-marketing-programs/" target="_blank" rel="noopener">Read today’s Validity blog</A> for ideas about structuring these opt-out emails.</P><P>Do you use opt-outs? Why or why not? What’s the conversation around opt-outs in your organization? Which holidays or events do you include?</P> Tue, 30 Jul 2024 20:44:18 GMT Lindsay 2024-07-30T20:44:18Z https://mycommunity.validity.com/t5/everest/does-your-brand-provide-holiday-opt-outs/m-p/2144#M202 <P>What do you do when holidays are painful instead of joyous? Some brands offer their email recipients relief in the form of holiday opt-out functionality. <A href="https://www.validity.com/blog/the-importance-of-holiday-opt-out-functionality-for-email-marketing-programs/" target="_blank" rel="noopener">Read today’s Validity blog</A> for ideas about structuring these opt-out emails.</P><P>Do you use opt-outs? Why or why not? What’s the conversation around opt-outs in your organization? Which holidays or events do you include?</P> Tue, 30 Jul 2024 20:44:18 GMT https://mycommunity.validity.com/t5/everest/does-your-brand-provide-holiday-opt-outs/m-p/2144#M202 Lindsay 2024-07-30T20:44:18Z